Title of Position: Director of College Relations
Reports to: Vice President of Institutional Advancement
Essential Job Summary:
The Director of College Relations is responsible for oversight, strategy, and execution of the College’s marketing, public relations, market positioning, and market research. He/she is responsible for ensuring that all of these functions are aligned with the organization's vision, mission, and strategic priorities.
The director coordinates marketing, media relations, external and internal publications, graphic design, web design and content, social media, and video production. The director develops, implements, and measures the success of the department's strategies for telling Miles's story; for growing enrollment; and for promoting student, faculty, and staff accomplishments. The director acts as liaison with media, cultivates their interest in the College, and ensures that the department maintains positive relationships inside and outside the College. The director also offers clarity about the utilization of, and priorities for, communication and marketing services; and assists the institution and the President to respond in times of crisis or emergency. The position calls for the ability to create compelling messaging, excellent writing and editing skills, and strong experience with digital and social media and media buying. Other related duties as required.
Bachelor's degree in marketing, communications or related field required, at least three years progressively responsible experience in marketing communications, preferably in higher education; demonstrated knowledge of strategic marketing planning, social media marketing, content production, design, and publication, project management, and customer service; strong writing and editing skills; strong presentational and public speaking skills; demonstrated ability to work as part of a team and lead groups to consensus; and supervisory experience are required. Desire to work in a fast-paced, team-oriented office.
Please mail cover letter and resume to:
Miles College Office of Human Resources
P. O. Box 39800
Birmingham, AL 35208